Services
Analytics Implementation, Tracking, and Troubleshooting
Tag Mana helps businesses build, audit, and troubleshoot reliable measurement systems using Google Tag Manager, GA4, server-side tagging, and advertising conversion platforms. From individual tracking problems to complete implementations, the focus is accurate data, maintainable tagging, and measurement that supports real business decisions.
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Google Tag Manager Implementation
Complete GTM implementations with organized tags, triggers, variables, naming standards, testing, and documentation.
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GTM Audits & Troubleshooting
Find broken, duplicated, outdated, or inefficient tracking and leave the GTM container cleaner, more accurate, and easier to maintain.
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GA4 Setup & Event Tracking
Configure GA4 events, conversions, parameters, user properties, and measurement rules around the actions that matter to your business.
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Ecommerce & Revenue Tracking
Implement and troubleshoot product, cart, checkout, transaction, and revenue tracking across ecommerce and donation funnels.
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Data Layer & Custom Event Architecture
Create clear dataLayer specifications and custom event structures that give GTM and GA4 consistent, dependable information.
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Advertising Conversion Tracking
Implement and troubleshoot conversion tracking for Google Ads, Meta, Microsoft Ads, and other advertising platforms.
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Server-Side Tagging
Implement server-side GTM, first-party tagging domains, Stape, event forwarding, and server-side advertising integrations.
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Cross-Domain, Iframe & Booking Funnel Tracking
Preserve attribution and user journeys across domains, subdomains, embedded forms, iframes, and third-party booking or checkout systems.
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Analytics Audits & Data Quality
Review GA4, GTM, advertising tags, attribution, and event data to identify gaps, inconsistencies, and unreliable reporting.
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Funnel, Audience & Reporting Setup
Configure GA4 funnels, audiences, custom dimensions, explorations, and reporting structures around specific business questions.
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Technical SEO
Diagnose indexing, crawling, structured data, redirect, sitemap, and other technical issues that can limit search visibility.
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GTM & Analytics Consultation
Book a focused 60-minute session for real-time troubleshooting, setup reviews, implementation guidance, or coaching.
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Ready to improve your tracking?
Connect on Upwork or LinkedIn to discuss your analytics implementation, troubleshooting, or measurement needs.